Working Hours
Mon - Fri: 10:00AM - 07:00PM
ArctX is an international software solution provider with 15+ years of experience in the field. Having a number of successful projects completed and in progress currently, ArctX team always strives for success and being in the center of innovation.
Our Products
HolaPay is an innovative
and secure E-wallet solution ...
Blipy allows you to instantly
receive push notifications ...
CRM Specialist
Location -
Armenia, Yerevan
We are looking for a CRM Specialist to join our team. In this role, you will be responsible for developing and executing data-driven CRM campaigns to enhance customer loyalty and maximize engagement. You will work closely with cross-functional teams to deliver targeted promotions and retention initiatives while ensuring compliance with industry regulations.
Responsibilities
- Plan, execute, and optimize multi-channel CRM campaigns using Back-office tools.
- Develop and maintain customer segmentation models based on player behavior, preferences, and lifecycle stages.
- Analyze campaign results, generate actionable insights, and report on CRM performance.
- Manage bonus mechanics, promotional offers, and customer incentives to maximize retention.
- Maintain a CRM campaign calendar, ensuring timely execution of promotional events and engagement activities.
- Work closely with Marketing, Risk Management, Product, and Customer Support teams to improve customer engagement strategies.
- Monitor campaign performance, generate insights, and optimize CRM strategies based on data-driven analysis.
- Continuously analyze player behavior and feedback to improve engagement and customer satisfaction.
Requirements and skills
- Strong knowledge of CRM tools, Back-office systems, and reporting tools (Excel proficiency required)
- Strong problem-solving skills with the ability to interpret data and drive actionable insights
- Understanding of bonus mechanics, retention strategies, and player lifecycle management
- High level of accuracy in campaign execution, reporting, and compliance adherence
- 2+ years of experience in CRM, Retention Marketing, or Customer Engagement (preferably in iGaming)
- English Level B1 and above
- Ability to work cross-functionally and effectively communicate with internal stakeholders
Application Procedure
All interested applicants are encouraged for sending their CVs to this link.
Application Deadline: 12 March 2025
Benefits
✔ Annual Salary Review
✔ Health Insurance
✔ Monthly Paid Day Off
✔ Sport Package
✔ Occasional Gifts
✔ Training and development opportunities
✔ Unlimited Tea & Coffee
Contact Us
Apply Here
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